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FREE WEEKLY CONVERSATION

Real Conversations About the Business Side of Beauty.

Join Misty and other beauty business owners for relaxed, practical conversations about the parts of business beauty school never taught us.

We talk about things like:

  • Profit
  • Pricing
  • Hiring
  • Leadership
  • Team culture
  • Systems
  • Growth
  • Delegation
  • Owner overwhelm
  • Becoming a stronger CEO

Topics change from week to week, so every conversation is a little different.

This is not a formal class. It’s a place to learn, ask questions, hear different perspectives, and walk away with something useful for your business.

Location: Hosted inside the free Salon, Spa & Beauty Business Owners Facebook group.

Cost: FREE

DEEP-DIVE TRAINING

Build the Business Behind the Beauty

Our four-hour masterclasses are designed for beauty business owners who are ready to stop guessing and actually understand what is happening inside their company.

Profit

Pricing

Hiring

Financial clarity

Team development

Leadership

Systems

Revenue growth

Capacity

CEO strategy

EVENT TITLE

Beauty Profit Activator Workshop

DATE

Monday, November 9th

TIME

11:00am – 3:00pm Central

PRICE

4-hour live workshop

VIP OPTIONS

Coming soon for future workshops and trainings.

GOOGLE MEET

Click the link Below

WHAT YOU’LL LEARN

In this session, we’ll focus on the numbers and decisions that drive profit in your beauty business so you can understand what’s really happening, make smarter choices, and walk away with clear next steps.

READY TO GO DEEPER?

A masterclass can give you the strategy.

If you want help applying that strategy inside your own business, Misty also offers private consulting, Business Strategy Intensives, and deeper business support.

EXPERTS INSIDE THE COLLECTIVE

Learn From People Who Know Their Lane.

Part of building a stronger company is knowing when to learn from someone who knows their lane.

The Dawn Collective brings trusted experts into conversations and trainings around topics such as taxes, finance, HR, legal protection, marketing, leadership, wellness, and other areas beauty business owners are expected to navigate.

Some experts join us for free conversations inside the community. Others may be part of deeper Dawn Collective trainings and masterclasses.

Want to know who’s joining us next?

MISTY LIVE + ON DEMAND

Catch the Conversations. Take the Strategy With You.

Misty regularly joins business owners, experts, podcasts, panels, trainings, and industry conversations to talk about the business behind beauty — including profit, leadership, teams, systems, growth, and becoming the CEO your business needs.

Watch recent conversations, interviews, trainings, and clips anytime.

Want Misty at Your next Training + Event?

Looking for a speaker, panelist, podcast guest, educator, or business expert who understands the beauty industry from the inside?

FOLLOW MISTY ON INSTAGRAM FOR WHAT’S HAPPENING NOW

What’s Coming Up

THE DAWN COLLECTIVE APPROACH

Training + Events
No Fluff. No Overwhelm. Just What Matters Next.

The goal of every Dawn Collective training is to make business easier to understand — not harder. You should leave with clarity around what's really happening, confidence in what deserves your attention, and practical steps you can actually use.

CLARITY

Understand what is really happening inside your business.

STRATEGY

Know which moves deserve your attention first.

ACTION

Leave with simple next steps you can actually implement.

Good business education shouldn't leave you with a longer to-do list. It should make your next decision easier.

WHAT PEOPLE ARE SAYING

Clear. Practical. Made to Be Used.

The goal isn’t to leave you with more information. It’s to help you understand what matters and feel confident enough to actually use it.

"I enjoyed your class! You are very patient and you give very clear and concise instructions that anyone can follow. Not only are you a GREAT instructor but you have a GREAT personality which makes it much easier to not be nervous. You are very easy to talk to and work with which is so very valuable when learning something new."

— Shelia Whatley

Med Spa Owner

"In less than two hours, I gained insights I could start applying immediately. I walked away with clarity and real action steps."

— Sundi Nelson

Education Professional

"Misty is an amazing educator and very helpful when it comes to the industry. She has so much experience and gives you confidence that she will be there for you even after training. She’s a great person all around and I highly recommend her."

— Melissa R

Micropigmentation Technician

Come for the training. Leave knowing what to do next.

STAY IN THE LOOP

Want to Know What’s Coming Next with Trainings + Events?

Get updates about upcoming Dawn Collective trainings, masterclasses, expert conversations, collaborations, and live events.

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